We are currently redesigning the church's website, and have been throwing this question around, "Who is it for?" It is the essential question when designing a site, because the rest is content. But deciding a publishing content is based on who we expect to come to the site.
We are designing it for the first time visitor. The person who is googling a church in the area. The person who needs an introduction and invitation. We will continue to offer and promote congregation use by maintaining our members side, but the front side is designed for the first timer.
Sometimes when things get jumbled and confused people get that way too. We're trying to avoid that.
--Ben
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